Preparing your campaigns for Christmas
To help you make the most of the natural increase in traffic over Christmas and the New Year, we’ve compiled a list of tips to help you to prepare your seasonal marketing campaigns!
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December comms round up
The build up to Christmas tends to be a quieter time for online dating ahead of the peak season in January and February, which is why we sent out lots of comms campaigns throughout December to encourage members to upgrade.…
Where you’ll find White Label Dating this January
This month, the White Label Dating team are attending Internext and Affiliate Summit West in Las Vegas!
Why you should diversify your traffic sources
How well traffic performs can fluctuate from month to month, and conversion rates from a particular traffic source could drop suddenly without there being any obvious changes to your campaigns.
Where you’ll find us in March
Next month, the White Label Dating team are heading to The European Summit in Barcelona!
White Label Dating are attending The Phoenix Forum
Next week, the White Label Dating team will be at The Phoenix Forum in Arizona!
Celebrating 13 years at White Label Dating
This month we’re celebrating Matt Harman’s 13 year anniversary at White Label Dating!
Partner of the Month for March
Congratulations to our Partner of the Month for March, Ed and Annie Hunte!
Refresher on advertising standards and best practice
A recent blog post on Econsultancy highlighted a case where Google suspended an AdWords account for violating its misleading or unrealistic promotions site policy. The account was suspended because Google claimed that the testimonials being featured on the site’s landing…
Four PPC tips for beginners
Whether you advertise your site through SEO, content marketing or other channels, it’s important that you consider setting up a PPC campaign too. Our in house PPC specialist, Luke, has compiled a list of tips to help get you started.
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