21st September 2021, Berkshire: Cupid has replaced his arrow with a vaccine needle according to leading social discovery company Venntro Media Group which has seen a 30% increase in demand from paying users since the vaccination programme started to roll out to everyone from March 2021.
According to the leading social discovery network, the Covid-19 vaccine programme is helping people to confidently meet in person and find love again.
So far this September, the Company’s dating SaaS platform, WhiteLabelDating.com, which powers international brands such as WeLoveDates.com, JustSingles.com & Smooch.com, has reported a +30% increase in paying subscribers since March this year – the time that people aged over 50 started to receive vaccinations in the UK.
During the same time period, the number of members upgrading to paid subscriptions across their platform’s USA network doubled, positively correlating with the uptake of the Covid-19 vaccination programme in the states.
As in-person dates continue to rise, through vaccination awareness and with the help of enhanced online video features, such as ‘video calling’, ‘video profiles’ and ‘video stories’, Venntro pledges to continue to help all of their users, whether they’re confident to date in person or not, to connect, engage and share within tolerant, inclusive communities that help people live their happily ever now.
“Clearly, Cupid has replaced his arrow with vaccines. The rate at which members are subscribing to sites across our network has risen by a third since Q2 this year, when the vaccination programme started,” says Ross Williams, CEO of Venntro Media Group. “Dating is about developing an emotional connection. Vaccines are giving people the confidence to go out and start meeting new people again.
“September in particular has been incredibly popular for online dating and there’s no doubt in my mind that vaccinations, paired with lock-down lifting, could be responsible for many marriages and babies next year!”
To learn more about White Label Dating contact [email protected].