An established dating brand since 2004, Urban Social decided to migrate their dating site to the WhiteLabelDating.com platform so they could solely focus their time and budget on marketing and promotional activities. WhiteLabelDating.com will provide all of the back-end requirements such as the dating software, payment processing, customer support and hosting infrastructure.
Jim Strong from Urban Social comments: As the dating site grew in popularity, we decided to look at a solution whereby we could keep our promotional activity high and not have to worry about the day-to-day admin tasks. With their in-house teams for technological development and first class customer care, WhiteLabelDating.com are a good choice for us.”
Steve Pammenter, Co-founder and Director of Partnerships adds: “We are really pleased to welcome the Urban Social team to our platform. They have worked very hard to make Urban Social a great dating brand and we look forward to working with their team and helping continue their business success.”
Launched in 2003, WhiteLabelDating.com offers a platform for brands and individuals to power their own dating sites that currently includes The Independent, NatMags, Bauer Media and PlentyMoreFish as partners. WhiteLabelDating.com provides the dating software, membership database, payment processing, customer support, hosting infrastructure and much more. You provide your brand, website design and marketing and we do the rest.
WhiteLabelDating.com is part of Global Personals Ltd. With annualised revenues of £36 million, the company has received a collection of accolades including fastest growing company in the South East, UK, in the 2011 and 2010 Deloitte Fast 50, ranked 19th in Deloitte Technology Fast 500 EMEA, won Digital Business Of The Year 2010 and highly ranked in both The Sunday Times Virgin Fast Track 100 and the European Media Momentum Top 50, 2011. WhiteLabelDating.com has also won ‘Best Software Provider’ for the past three years at industry awards, iDate.
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