We ask Partner Manager Alex Robertson to share his ‘top tips’ for monetising your traffic plus we reveal who has been crowned WhiteLabelDating.com’s Partner of the Month…
ALEX’S TOP TIPS
CROSS REGISTRATION – USE IT!
Get better yield from your traffic with the power of cross registration, encouraging your members to register on a second or even third sister site within your portfolio.
All you need to do is create an effective cross-reg footer that advertises the sister site which we can insert into the emails that go out to members and in the back-end application itself. If the member clicks on the banner, their details are duplicated which essentially gives them a second account and doubles the chances of an upgrade.
If this is something you haven’t done yet, I would suggest contacting your Partner Manager and getting this set up to boost your registrations and monetise your traffic.
RUN OFFERS FOR NEW MEMBERS
If you are looking to maximise your conversions then why not run an offer? It’s a very simple way to increase your full member count. Bronze partners in particular should be looking to run offers on a semi-regular basis in order to increase conversion and build their numbers. You can advertise these offers to members by creating a banner which we can add to the footer of our application. If you have any further queries, get in touch with the Partner Team who will be happy to help you.
KEEP IN TOUCH AND USE YOUR PARTNER MANAGER
All WhiteLabelDating.com partners are assigned a Partner Manager who has vast knowledge of the dating industry. The advice they can give you is invaluable and this is definitely something you should be taking advantage of. They can advise you on all aspects of online dating whether it’s new features added to our own application or marketing ideas… we are here to help so always bear that in mind!
PARTNER OF THE MONTH
Congratulations to Johann du Plessis who is WhiteLabelDating.com’s Partner of the Month, who has grown his basic members by over 100% month-on-month! With an innovative use of Facebook advertising and targeting, plus using three different ways to cross-sell members joining his portfolio of sites, Johann has been really putting the work in and it’s paying off. Congrats!
THANKS FOR READING!
B2B PR & Marketing Executive