Take advantage of all our features to help maximise your profits

There’s a reason we’re the industry leaders in white label dating solutions.


Setting up your site on with White Label Dating is free and easy. We offer a full on-boarding service for partners to ensure portfolio migration is stress-free. For new dating businesses it is completely free to get started! We’re on hand to help you from start to finish.

Zero-setup costs

We operate on a fair revenue sharing model meaning we only make money when you do. It’s in our best interest to help you grow your revenues, and we’re good at it!

Onboarding Supports

Our team will take you from your initial introduction to launching your first site seamlessly, whether it be design assistance, marketing campaign setup or migrating a current database – but it doesn’t stop there – you’ll have 1:1 support for as long as you’re a partner.

Free responsive landing page templates

Utilise our free Design Tool and gain access to ample fully responsive, tried and tested, dating templates. With a simple click and upload functionality you don’t need to be a html-hotshot to launch a highly converting dating site.


We thrive to promote industry-leading technology. We take care of all hosting and infrastructure, working tirelessly to keep partners’ sites online and safe 24/7. Rest assured our team are working behind the scenes to offer a seamless dating experience to all users, allowing you to keep your focus on what you do best – promoting your sites.

Over $390 million generated to date

Our partners rising profits are our biggest success story. We know how to help partners get the most out of their dating sites and maximise revenue for reinvestment. We also offer new partners 100% revenue share – then up to 80% for life guaranteed – as part of our rapid growth revenue share scheme.

Cutting-edge technology

We take care of the technology, infrastructure, hosting, payment processing and more. You don’t need to worry about a thing, other than marketing your site. Rest assured that our team are working behind the scenes to provide users with a seamless dating experience.

Multi-currency payments and fast payouts

Love is universal. Currencies are not. We offer a full range of payment solutions across multiple international currencies. We pay our partners every two weeks so they are able to reinvest in their dating portfolios with ease.

Pre-populated member database

We know that starting from scratch is hard. With a growing database of over 59 million registrations you don’t have to worry about users having an empty dating experience. The members shown will be filtered to your chosen site targeting.

Industry-leading conversion rates

With a growing database of 59 million members, we offer unrivalled targeting. Whatever site, niche, network or country you launch in, our industry-leading conversion rates will give you the best chance to maximize revenue.

Fraud detection

Our comprehensive anti-scammer strategy means you can be confident in your metrics and ROI – we know there is no room for distortion when you’re planning your next campaign spend. Rest assured your members, and metrics for that matter, are safe and secure with White Label Dating.

Content moderation

We work with market-leaders in content moderation to ensure users have the best possible service. Content is key for member engagement and our partnerships allow us to moderate content effectively to retain members.

Customer support

Our customer support team work tirelessly to give members the best possible service. Whether it be helping them subscribe to your site or helping them find the most suitable niche within your portfolio, we’ve got it covered.


With an ever-growing depth of market knowledge our Partner team are on hand 7 days a week to provide insight into the latest dating trends and present new opportunities within an ever-evolving market. Paired with unrivalled online and telephone support we regularly host networking events and insightful webinars to share knowledge and experience.

Dedicated 1:1 account management

With expertise in building and growing dating brands for thousands of partners worldwide we’re confident our team are the best in the business. Our Google certified account managers are on hand 7 days a week to offer strategic support for your business whenever you need it.

Optimised CRM and member engagement

Our dedicated customer engagement team work solely to run optimised engagement campaigns to convert and retain members. With every message tailored to suit your site’s niche, it’s another helping hand we provide for free to help you grow your dating business.

Design and branding optimisation resource

With over 3000 live sites, many with multiple landing pages being promoted via varied means, we’re confident in offering support and advice on the highest converting design and site features, banners and traffic sources.

Campaign support and optimisation

Your dedicated Google certified account manager will work with you to optimise your campaigns across a variety of traffic sources. Dating is an ever-evolving market. Rest assured, we’ll keep you up to date.


We understand that it’s important to know how your traffic is behaving in real-time. We offer instant access to all the reports you’ll need to analyse and report on your traffic’s behaviour. Optimisation is key to growing your dating business – we’ll support you all the way.

In-depth reporting and traffic analytics

With our Partner Portal, you can have instant access to real-time statistics, as well as bespoke performance reports to enable analysis of user behaviour. We provide all the tools you need to optimise, refine and maximise revenue.

Strong tracking platform compatibility

The WLD platform has strong compatibility with a number of tracking platforms, meaning you can use your own tracking pixels to track the performance of your dating site and optimise the best you can.