Welcome to the December issue of the WhiteLabelDating.com newsletter. It’s officially Christmas time, I hope you are all feeling fun and festive! Remember to share some of that festive love with your members this December and help everyone find that perfect “one” to share their Christmas and New Year celebrations with!
Sprinkling Some Christmas Sparkle onto Your Site
Why not add a festive feel to your site to make the most of people’s Christmas spirit? Everybody knows that Christmas is the time for sharing, so help your members find that special someone to share with. By updating the look and feel of your site with a few Christmas assets, you can show visitors to your site that you’re current and in touch with what they’re looking for.
Don’t just stop at your site either, by updating your AdWords campaign, you can get that competitive edge that everybody strives for, appearing at the top of people’s search results.
Adding that extra bit of sparkle could light up someone’s Christmas.
More Ways To Pay
We recognise that in today’s hectic lifestyle, keeping the signup process as simple as possible is key to getting your members to sign up. We’re therefore delighted to announce the launch of the ability to pay by PayPal this month. With PayPal being a trusted payment method online and simple to use, we hope to see a direct impact on your revenue levels. Watch this space.
Start Tweeting Away……
Twitter is a bright and shiny universe full of new friends, new ideas and new revenue potential. It’s a great way to promote your site and any extra content you may have on the big World Wide Web, such as blogs, success stories, pictures etc.
Twitter is a really great way to help get your brand name out there. Let people know who you are, what you do and most importantly allows you to engage with them. Whether they are potential members, existing members, your competitors or just other Twitter peeps out there. Its great to get an online community behind your brand.
Why not set up a Twitter account yourself. Its really easy to do, you can follow this simple step by step guide on “How to set up a Twitter account” designed by Twitip.com. It has tips on how to get followers and advice on some of the best Twitter tools you can use to help maximise your account.
A few of our partners have all ready jumped onto the Twitter band-wagon and registered their sites for a online Twitter account, why not check a few of them out to get some ideas for yourself; kissinggates , slowdating, nostringsdating.
Follow WhiteLabelDating.com on twitter and keep up to date with the team and all the mischief we get up to. You will also find links to related articles and blogs as well as any articles that mention any of our partners sites. You can find us at twitter.com/wld.
More Great Advice from the Partner Portal
We have recently uploaded a whole bunch of great resource documents to the Partner Portal . WLD continue to add valuable content to the portal as we want your site to become as successful as possible. Some of the new informative recourses we have uploaded include; Tracking PPC, How to succeed in SEO, How to analyse online brands and many many more. All of these documents can be found on the Partner Portal site.
Many of these documents are briefs prepared by econsultancy and are worth hundreds of pounds each. Here at WhiteLabelDating.com we’ve arranged to provide you with these documents absolutly free of charge.
We have also recently updated the presentations from the partner conference that we held earlier this year. This includes presentations from Luke McKend, head of the dating sector for Google who talked about PPC and the changing landscape of paid marketing. It also includes Ashley Friedlein’s presentation who is the CEO of eConsultancy and spoke about building a brand and alternative methods of marketing. Check out the presentations in the resources section on the Portal.
If there are any topics that you would like to see covered that aren’t currently on the portal, just drop me a line at fheath@globalpersonals.co.uk and we will see if we can help you out.
See You in 2010!
As always, thanks for reading 
Hope you have taken in all the info, it’s quite a lot to digest!
Remember to keep up to date with the WLD blog where you will find all our latest posts and links to recent press releases.
Have an amazing Christmas and I will speak to you all in the New Year! Be ready for some great things from WLD in 2010! It will be a very exciting year and we are looking forward to heading into it together!
Kindest Regards
Francesca Heath
