Twitter RSSSubscribe to our Blog RSS Feed

Posts Tagged ‘google’

January Reaps Rewards

Tuesday, December 29th, 2009

Everybody knows what it’s like… New Years comes around and people start making those resolutions. more often than not, this includes changing their relationship status - vowing to spend another New Years alone. Not rocket science right? We agree.

However, a quick search on Google Insight for the search term “dating” proves to be quite an eye opener. Over a 3 year period, not only is January a peak month for searches each and every year, it’s uplift is considerable. Records show that January often sees an increase of around 30-35% to the month of December.

Those partners with the most successful sites are those that invest in their online marketing campaigns wisely. The New Year period is certainly a time that our partners should be looking to increase their spend to benefit from the seasonal demand. Investing during this period should see increased traffic to your site(s) and revenue in no time. Perfect!

Free Expert Marketing Advice For You

Friday, November 13th, 2009

As a partner, driving traffic to your site is critical - after all, it’s a numbers game - the more traffic that you can drive to the site, the higher the number of your basic sign-ups which then hopefully convert to paying members.

At our recent Partner Conference, we invited guest speakers to cover all aspects of marketing, from paid advertising through to brand building. The presentations went down a storm and as such, we thought that it would be helpful to upload a copy of these to the Partner Portal for you to access at your own leisure.

These include presentations from Luke McKend, head of the dating sector for Google who talked about PPC and the changing landscape of paid marketing. In addition Ashley Friedlein, CEO of eConsultancy spoke about building a brand and alternative methods of marketing. A copy of his presentation can be found on the portal.

We’re continuing to add valuable content to the portal to help you grow your sites. As a partner, these guidelines and advice documents (many of which are extensive eConsultancy guides) are free of charge to you and really should give you a good grounding from which to pull together an extensive marketing plan to take you to the next level.

If there are topics that you’d like to see covered that aren’t currently on the portal, please comment below so that we can look into this for you. Now go log in!

Reblog this post [with Zemanta]

Claim Your Free £30 Google AdWords Voucher

Tuesday, August 11th, 2009

If you’re new to WhiteLabelDating.com or just haven’t got around to advertising your site on Google yet, this offer may be of interest to you!

Google are currently offering a free £30 trial of AdWords simply by completing the following form assuming that you don’t already have an AdWords account or that it’s less than 14 days old. This offer is valid for the next 10 days and gives you an opportunity to see the effect that paid marketing can have - targeting potential customers at exactly the point that they’re looking for your service.

So don’t hang around, sign up today to take advantage of this great offer.