We are very pleased to announce that on Thursday 30th October we began rolling out our new CRM platform to partners to improve our industry-best conversion of basic to paying members.

And it looks like it’s working already - Thursday was the best revenue day ever and in particular had the highest ever amount of re-initial payments (payments made by people who were full members, then decided to let their membership lapse and then decided to pay again).

Not bad for a cold Thursday in England

Gavin Griffiths was a fairly straight-laced, newlywed shipping executive when he bought a magazine called “The Erotic Review” for £1 - not just one copy, the whole business!

Little did he know it would soon become the darling of the chattering classes, and a case study in heroic failure.

More in the tradition of Toby Young (”How to Lose Friends & Alienate People”) than Felix Dennis (”How to be Rich”), in this highly entertaining memoir readers discover just why only one in ten new businesses make it, and what happens to the other nine.

Gavin is also a very successful partner of WhiteLabelDating.com and runs a number of sites with us - we’ve really enjoyed the book and would encourage all of you to take a look.

Find out more and get a free sample chapter at http://www.theaccidentalpornographer.co.uk

As part of our service to partners, we are sometimes able to offer the benefit of an established PR channel with direct links to radio, TV, magazines and other forms of media.

One of our partners who recently took advantage of this opportunity is MaritalAffair.co.uk - you can read more about it and listen to the radio article here:

http://www.2tenfm.co.uk/Article.asp?id=952686

Obviously some partner sites have more natural PR potential than others - this is simply down to what journalists want as a story but speak with your partner manager to find out more.

As many of our partners are finding, love is definitely the business to be in when the economy takes a hit.

October has been our best month ever and indeed Friday 24th October was the second best day in the history of WhiteLabelDating.com.

A number of our partners are approaching the critical £100k/month revenue target this month and we’re expecting an even better November due to the reduction in cancellations our network is now enjoying.

We’re pleased to see so much coverage of WhiteLabelDating.com in the November issue (182) of .net magazine, the best selling UK magazine for web designers and developers.

Our founder and chairman Ross Williams talks about the opportunities a white label solution offers webmasters, and our friends Paul and Colin over at Rock Solid Ideas are also featured.

For more information, head over to http://www.netmag.co.uk/

We are very pleased to announce that WhiteLabelDating.com are now sponsoring Web Design TV, which is the downloadable podcast for .Net magazine. The weekly podcast includes tutorials for programmes such as Photoshop, Dreamweaver and Flash. Download them now at:

www.netmag.co.uk/zine/podcast and check out our WLD video!!

Also, be sure to check out our fab advertising campaign in .Net magazine where you will be able to learn more about some of our most successful partners.