From the ever-changing world of online dating to the nuts and bolts of mobile, web, and API development, you can find the latest industry news and platform updates here.

Frazer

Partner Tips: US acquisition sources

Partner Manager, Frazer Comley, gives the lowdown on effectively acquiring US members and traffic.
As in the UK and Australia, it will come as no surprise that Google still dominates paid search acquisition in the US.

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Omni Nashville

Countdown to NAA mediaXchange 2015!

There’s only four weeks to go until the White Label Dating® team exhibit at the National Newspaper Association mediaXchange (NAA mediaXchange) 2015!
NAA mediaXchange will take place from 15-18 March in Nashville, USA.

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DaveAdams cropped

7 steps to improve your landing page conversion rate

To achieve the maximum conversion rate for your site, it’s essential to utilise landing page split tests. Partner Manager, Dave, explains how to get started in seven simple steps.

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Sprint Team Thumbnail

Product update: US interests, Profile Wizard and verification

Here’s what our development team are working on at the moment…
Team Tron
Aims:
1. To develop US-focused interests
2. To investigate larger photos across the platform
 
Since we began 2015, our emphasis has been further tailoring our platform for the US market.

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WLDLogo

February news and our Partner of the Month

With Valentine’s Day just around the corner, make sure you’re ready to capitalise on the uplift in traffic this February.

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