This Month’s Top Tips

We pride ourselves on the excellent account management that we provide any partner that signs up to our platform. Our very efficient account management team help partners with marketing ideas, setting up special offers and offer development suggestions so sites can become a source of solid, reliable revenue.

We thought what better way to help promote our great team then to start introducing them to you with their top tips for the month, plus a quote from an current partner.

So without further ado I would like introduce you to Miss Lauren Barnes.


Laurens Top Tips


Lauren has been here at for 3 years this December, she is a very dedicated and hard working member of the team.

Lauren looks after all of White Label’s media partners, so she is a very busy bee! Some of her present partners include Bauer Media, Dennis Publications, NatMags and Fish4.

What are her top tips for this month?

– Don’t be afraid to be different- we all know that online dating is now bigger than porn, so you need to STAND OUT! Try to reach a different sector of your target market with a new approach to the imagery, content and language used within your homepage.

– Make the most of your traffic- encourage your members to give feedback on your brand. Run competitions and surveys from your homepage to try and encourage members to give their views. Why did they choose your site? Have they had any good meet ups or do they have any funny dating stories? This content can then be used on your homepage, making your site a real, approachable brand

– Try running monthly tips, or monthly featured members on your homepage. It’s important that members see your brand as a support to their online dating experience, keep them coming back not only to date but also to get advice and find hand picked, quality members! Members will then begin to see the brand as up to date and good value for money.


Some Kind Words


One of Lauren’s top partners, Planet Rock had this to say about their hard working account manager;

‘Lauren is a true advocate of WLD. She is highly proactive and always willing to help us generate more sales for station, by coming up with new ideas and ways of promoting the service. As Planet Rock has a worldwide appeal, Lauren instigated setting up Planet Rock within other territories outside the UK which WLD serve e.g. USA.’

Jon Norman

Head of Marketing
Planet Rock


It’s All About The Staff


The staff here at really are the heart of the business and a lot of effort goes into making the platform the very best it can be.

Look out for the monthly top tip as we start to reveal the team behind the emails.

As always, thanks for reading and we look forward to sharing more tips and quotes with you as the year continues.

Best Wishes

Your White Label Dating Team

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