Report: Affiliate Summit, Las Vegas


Affiliate Summit, Las Vegas, is the biggest conference for Affiliates, Networks, Agencies and Vendors to meet and discuss trends and topics that all affect the rapidly growing $1.2 Billion industry. We decided that it would be a great show to attend and that it could potentially help us understand the potential of the affiliate market – it opened my eyes in a very big way.

Before the show, we had very limited ways of tracking affiliate traffic with pixels-only being able to be placed on the Pre-Confirmed Registration page and the Payment Success page. There are a few issues with this – mainly with the quality of affiliate traffic having huge question marks over it. Our consumer team have been working hard with a number of affiliate networks to find out the best solution that will be rolled out within the partner programme in order for partners to have optimum tracking when working with affiliate networks- ad networks with the potential in the future to run with their own affiliate programme’s running through the likes of Commission Junction.

If you want to know any further information we will be running a workshop in the very near future around the opportunity of using affiliates, until then please feel free to get in touch with your partner manager who will be happy to help and point you in the right direction. (Gary Taylor, Partner Manager).

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