We all know how much of a mark social media is starting to make on the online dating world and how much of an important factor it is becoming to the success of your site. Social networking allows you to supplement the traditional marketing methods with tactical and targeted messages that can help influence users behaviour. You can become more socially involved with your users, being able to send personal replies and messages can really help your brand become more connected with its audience. Taking the time to add that personal touch will ensure users that you care about their custom and make them realise they are not just ‘another number’.
Some of our partners have already set up some social media links for their dating websites but it is important to ensure that you get the most out of them as you possibly can. To help out with this we wanted to inform you of a social media event that covers all aspects of social media. The event, ‘Shaping the Future of Social Media‘ goes on for 2 days and features four dedicated conference streams, workshops and exhibitions.
The event is being held at the Olympia Conference Center in London on the 15th and 16th March, so that leaves you plenty of time to clear a space in your calendar.
For more information on the event check out their website at www.mobilesocial-networking.com.