Happy New Year!
With the highest revenue experienced within days after Christmas, January is also proving to be one of our busiest times of the year. We have asked some of the Partner Team here at WhiteLabelDating.com to provide some business resolutions worth keeping in 2013 to help you have your best year yet!
USE RATE CARD TESTING
Increase your LTVs and profitability by split-testing your price-points; and make sure that you’re achieving the best ROI possible on your traffic, brand, site and portfolio. Kabeer Ghale, Partner Manager.
SIGN UP TO OUR WEBINARS
We programme a variety of webinars throughout the year to help our partners, from in-house experts through to exclusive sessions with the Google team. If you can’t make the allotted time, anyone who registers receives a recording afterwards. Louisa Muhsin, B2B PR & Marketing Exec.
MAINTAIN A ROLLING 3 MONTH PLAN
Ensure that both you and your partner manager keep to deadlines and achieve goals. Having this plan means you’re 1 step ahead of the game and will be on top of new opportunities as and when they arrive. Lauren Barnes, Senior Partner Manager.
REMEMBER – CONTENT IS KING!
Building great content and keeping it up to date is the key to SEO. Search engines love blogs that are relevant and regularly refreshed, so make sure you are updating your blogs at least once every two weeks. Jessica Dimsdale, Partner Manager.
USE CROSS PROMOTIONAL BANNERS
If you have a portfolio of sites on different networks and of different niches, make sure you are using cross promotional banners. They are a great way to monetise your members and generate additional revenue. You can do this through many different ways – app and email footers, via the landing page and through snippets. Sarah Iles, Partner Manager.
THANKS FOR READING!
If you haven’t voted in iDate Awards 2013, there’s still time – final nomination round closes on 4th January and it would be great if you could show your support by voting WhiteLabelDating.com in ‘Best Dating Software Provider’!
Wishing you a prosperous 2013,
B2B PR & Marketing Exec