It was very nice to be asked to appear on BBC Breakfast on Valentines Day for their business briefing – a great achievement by our PR team Braben and it would have been great to attend.
However, it was a little bit too soon for me – I haven’t had the media training yet and it would have been a bit of a baptism of fire.
Fortunately Eddy Ankrett, the highly experienced chairman of our partner Dateline stepped in and we were fortunate to get some coverage at peak time with the Dateline logo on view with both Match.com and DatingDirect.com.