Latest stage of White Label Dating® expansion sees new US headquarters in Boston

Windsor/London, 9 January 2015:  White Label Dating®, the world’s leading online dating platform, today announce the opening of new US headquarters in the heart of Boston, MA, as part of their continued US expansion. The company will also maintain its well-established base in San Francisco.

 This critical move into Boston’s financial district follows a number of new business deals in the US, including a strategic partnership with America’s largest private label dating provider, TangoWire, announced in December. Over the last 12 months, White Label Dating has also clinched deals with more than 50 strategic partners in the US including San Diego City Beat and Sonoma County Gazette.

The Boston office will be home to a team of experienced account managers and business development, with job openings to follow for customer care, account management and more. Together, this team will deliver the company’s growing number of US partners with valuable 1:1 support, complemented by highly localised knowledge of the US dating market to ensure that all partners achieve maximum return on investment.

Steve Pammenter, co-founder and COO of White Label Dating commented:

“Since opening our San Francisco office in March 2014, White Label Dating has achieved notable success in the US. As such, we’re delighted to be settling into another US office with a permanent base in Boston. Not only does this bring us closer to New York, where the largest opportunities for lucrative growth with media publishers exist, but it also means we’re able to offer our US partners an even higher quality service.

“Each dating market is different and the US is no exception. Our local team will deliver partners with greater insight into how to crack the US dating market, worth an est. $2 billion. Having reached significant milestones over the last month, welcoming our 40 millionth member in December 2014, 2015 is set to deliver great things for White Label Dating.”


About White Label Dating®

Launched in 2003, White Label Dating offers a platform for brands and individuals to power their own dating sites that currently includes The Independent, Evening Standard, Bauer Media and Dennis Publishing as partners. White Label Dating provides the dating software, payment processing, customer support, hosting infrastructure and much more. You provide your brand, website design and marketing and we do the rest.

White Label Dating is a subsidiary of Global Personals Ltd. With annualised revenues approaching £50 million, the company has received a collection of accolades including fastest growing company in the South East, UK, in the Deloitte Technology Fast 50 and Deloitte Technology Fast 500 EMEA (2010-2013), highly ranked in The Sunday Times Virgin Fast Track 100 (2010-2012) and the European Media Momentum Top 50 (2011- 2013). has also won ‘Best Dating Software Provider’ for three consecutive years (2010-2012) at the industry awards, iDate.

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