Latest Posts

Beginners guide to PPC

25th January 2016

Pay-per-click, or PPC, is an internet advertising model in which you pay online publishers to drive traffic to your site, often by bidding on keywords or key terms. Google’s sponsored ad sections are a good example of where you might…

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Preparing your campaigns for Valentine’s Day

14th January 2016

This year, to capitalise on a time when consumers are more prepared to spend, we’re advising you to catch consumers attention by thinking outside of the box with your marketing campaigns. Instead of creating a generic Valentine’s Day campaign, why…

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December comms campaigns

13th January 2016

User engagement typically drops around Christmas and New Year as people favour spending time with their families rather than being online. But not at White Label Dating! To tackle the predicted drop, our White Label Dating comms team created several…

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