HIGHER PAYMENT SUCCESS =
Improved Conversion, More Rebill Success, and Higher LTV
A significant reason for conversion and rebill failure is insufficient funds. In previous lockdowns we saw an improvement in payment acceptance rates – this means improved conversion and more importantly improved rebill success – which can have a significant impact on the Lifetime Values of your members.
Just one or two more rebills per member may significantly improve your profitability.
We expect this to happen again – online dating is a great way for people to meet new friends to talk to online.
So far we’ve seen more than 8million video stories and profile views and over 108,000 minutes of video calling across WLD.
We are also preparing to roll out our new live video streaming content feature SmoochLIVE.com across the WLD platform – this service will be providing live streaming entertainment 24/7 to your members to engage and retain them.