Upgrade rates on WLD have increased by +40% versus this time last year!
We’ve reported a HUGE +40% increase in the rate at which verified members are converting to paid subscriptions within days of joining our partners’ dating sites. This record-breaking increase is across our mainstream network.
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Why choose White Label Dating over other dating platforms?
Whether you’re new to the online dating industry or you’re a seasoned dating affiliate looking for new sites and territories to expand your existing dating portfolio - White Label Dating should be your platform of choice.
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Landing page conversion rates have increased by a HUGE +20%
The rate at which our partners' traffic is converting from landing page visitors to registered site members has increased by a HUGE 20%+ in recent weeks. This comes as a result of ongoing landing page testing and optimisation.
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NEW! Send traffic to our in-house dating offers and earn via CPL & CPA!
🚀 BRAND NEW! The company behind WLD has just launched DatingProfits.com - its very own affiliate program offering CPL & CPA deals for its in-house brands. Affiliates can earn up to $15 per lead!

Join more than 48,000 partners like you
What can White Label Dating do for you?
Simply - you market your site and we take care of everything else.
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Shared Database
Pre-populated member database containing over 59 million registrations ensures your traffic has the best opportunity to convert straight after registration.
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Industry-leading Revenue Shares
Earn up to 100% net revenue share - then up to 80% guaranteed - as part of White Label Dating's rapid growth revenue share scheme.
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The Original White Label Provider
Sites running on our award-winning platform have generated over $390 million since 2003. We’re the platform of choice for the world's best dating affiliates.
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Award-winning Account Management
Dedicated Account Managers with market-leading expertise in building and growing dating brands at your disposal, 7 days a week, to offer strategic support.
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Zero-set up costs
Fair and transparent revenue sharing model meaning it’s in our best interest to actively support your growth.
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Strong tracking compatibility
Use your own external pixels to track the performance of your campaigns across a number of platforms.
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Customer support
In-house customer care team supporting members from registration through to conversion, with ongoing retention efforts.
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Industry-leading returns and LTVs
Reinvest profits confidently as new and repeat revenues grow month on month in all networks and territories.
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Fraud detection
We leverage third-party solutions for automatic bot prevention, as well as our own dedicated in-house manual activity.
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In-depth reporting and analytics
Instant access to real-time statistics, paired with bespoke performance reports to support traffic behaviour analysis.
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75 million+Registrations
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400+Active Partners
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4,800+Thriving Dating Sites
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White Label Dating are the slickest and most responsive dating company we’ve worked with. The whole process has been positive; our account managers are helpful, fast and accommodating. They couldn’t have done more to support our brand.
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We get a good return from dating and it works well for our listeners. We’re running a lot of brand extensions - a dating product is a key part of that. When someone tells a friend they met the person of their dreams on our site, that’s great for us.
You're in good company
Start making money online
It’s completely free to sign up and create your dating site.