Cross-registration (or cross-selling) allows you to monetise your existing non-converting traffic by offering basic members an alternative, more tailored site within your portfolio. You can set up cross-registration by placing banners within the application, in email communications and on mobile.
Here’s what our product team are working on at the moment…
1. To begin design and development of a new ‘Spotlight Bar’ feature on desktop sites.
2. To lay the groundwork for adding the Introductions feature to mobile sites.
When you work in a world that moves as fast as dating, any tools that could increase your productivity are invaluable.
Check out the latest recommendations from the White Label Dating® partner team for improving your workflow.
White Label Dating® media partner, Bauer Radio, give us an insight into the work that went into the launch of their latest site, Flirtify.co.uk. They also share their plans for the future.
For our 5,573,000 listeners aged 18-35 years old*, we wanted to create a new and exciting dating experience.
A number of White Label Dating® partners are seeing success with new portfolios that focus on building recognisable brands. Silver partners Nichola and Caspar Craven’s newest brand, Strictly Dating is the latest to follow suit.