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Archive for March 2009

Daily Star launches on WhiteLabelDating.com

Thursday, March 26th, 2009

We’re pleased to announce that following a successful beta trial, the Express Newspaper Group have launched an online dating site for their Daily Star readers.

The Express Newspaper Group are eventually looking to roll out online dating sites for it’s portfolio of newspapers and magazine and so we look forward to developing our relationship with them further.

Farzad Jamal, their Group Internet Controller had the following to say:-

“We are very pleased to be expanding our online offering with this new exciting service for our readers, whilst also maximising the revenue potential of the website. We chose WLD because we were impressed with the rates at which it converts site visitors to fee paying subscribers and the ease with which the sites can be introduced”.

When the Saints come marching in…

Tuesday, March 17th, 2009

There are many reasons why Windsor is a great location to be based - it’s close to London, the wonderful castle, the beautiful Long Walk… the list goes on.

Somehow, even given all of these great things, nothing raises a smile like hearing the St Patricks Day Parade go by and looking out of the window to see this though.

How many people can say that they have this view from their office window first thing in the morning? Does make it rather tempting to spend a little too long gazing out of the window! :) What great timing to have the Irish Guards on duty!

South African Network Experiences Surge Growth

Monday, March 16th, 2009

Following the launch of  our South African network at the end of last year, all expectations have been exceeded with the number of new partners we’ve seen launching sites on the network.

Most recently, one of our well established partners launched a SA version of their existing site, PlentyMoreFish.com and are already seeing returns from the site.

Plenty More Fish

Other new sites recently launched on the network also include the successful MaritalAffair.co.za and MakeADate.co.za. We’re delighted at the rate of expansion in this new territory, with conversion rates and membership numbers increasing month on month. In the last month alone, the network has increased by 23.71% and we’re confident that this will continue as more great partners and members sign up.

If you’re interested in launching a new site or creating a South African version of a site that you already own, be sure to get in touch with one of the partner team at partners@whitelabeldating.com

March Newsletter from WhiteLabelDating.com

Thursday, March 5th, 2009

As the economy continues to struggle, we’re pleased to see that growth in the online dating industry is stronger than ever. With many of our members receiving hugely increased revenues over the last few months, we’re taking strategic action to ensure continued growth over the foreseable future.

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Dating industry goes from strength to strength

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As the public become more careful with their spending, there appears to be no slow down in the industry of love.

Since August, our site traffic has increased by 23.35%, whilst revenue in January was 73.48% higher than that of August. Growth isn’t just restricted to subscriptions though as virtual gifts are proving more popular than ever before. Revenue from gifts this February was 57.81% higher than that of February last year. This is fantastic news for our partners as this becomes a valuable additional income stream for them.

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Amazing 100% revenue share offer

For all of those who haven’t heard about our 100% revenue share offer, we thought we’d remind you as time is of the essence.

We’re offering every partner that sends a minimum of 1000 members per month to a site on our USA network between 1st March and 31st May 2009 a massive 100% revenue share for those months. This is unheard of and something that we’ve never done before.

It’s essential that you get your USA site up and running as soon as possible to get the most out of this offer, so be sure to speak to your Partner Account Executive today.

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The Independent Digital launches dating network with WLD

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We’re pleased to welcome TheMeetingPoint.ie to the WhiteLabelDating.com platform.

The site which was launched by Independent Digital and will be serving all visitors to any of the Independent Ireland-based newspaper sites, which include the Irish Independent, Sunday Independent, Evening Herald, HeraldAM and Sunday World.

We caught up with Mark Lawlor, Commercial Development Director for Independent Digital who had this to say:-

We chose WhiteLabelDating.com simply because they are the best. Every website we operate is a “work in progress” so when we find a supplier that is creative, versatile and fluid in delivering a service, this fits with our philosophy, it’s a match made in heaven“.

Independent Digital will be joining other big media brands that have already launched their sites using the WhiteLabelDating.com platform, such as Maxim, FHM, Zoo, Men’s Fitness and many more. We look forward to helping them achieve their maximum potential from the site.

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Speak with your Partner Manager

We have a great team of Account Managers here to answer any questions you may have.

If you have not been assigned a specific Account Manager but you are looking for some help or advice, please call our team on +44 (0) 1753 271287. Alternatively, you can contact them on any of their email addresses below:-

Steve Pammenter
Head of Partnerships
spammenter@whitelabeldating.com

Gary Taylor - Account Manager
gtaylor@whitelabeldating.com

Melissa Thompson - Account Executive
mthompson@whitelabeldating.com

Lauren Barnes - Account Executive
lbarnes@whitelabeldating.com

Hannah Mace - Account Executive
hmace@whitelabeldating.com

Laura Cowell - Account Manager
lcowell@whitelabeldating.com

Emily Hills - Account Executive
ehills@whitelabeldating.com

Kaleigh Scott - Account Executive
kscott@whitelabeldating.com

Scott Collins - Account Executive
scollins@whitelabeldating.com

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We want to hear from you!

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Don’t forget that you can receive regular updates on our blog and leave feedback. We want to hear from you to understand what you like about our newsletters and what you think would be useful for the future, so be sure to get in touch.

Thanks for reading, if you have any questions, don’t hesitate to drop me a note.

Kindest Regards,

Mel Kirk
Partner Marketing Manager
mkirk@whitelabeldating.com

WhiteLabelDating.com