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Archive for 2009

January Reaps Rewards

Tuesday, December 29th, 2009

Everybody knows what it’s like… New Years comes around and people start making those resolutions. more often than not, this includes changing their relationship status - vowing to spend another New Years alone. Not rocket science right? We agree.

However, a quick search on Google Insight for the search term “dating” proves to be quite an eye opener. Over a 3 year period, not only is January a peak month for searches each and every year, it’s uplift is considerable. Records show that January often sees an increase of around 30-35% to the month of December.

Those partners with the most successful sites are those that invest in their online marketing campaigns wisely. The New Year period is certainly a time that our partners should be looking to increase their spend to benefit from the seasonal demand. Investing during this period should see increased traffic to your site(s) and revenue in no time. Perfect!

Merry Christmas from WhiteLabelDating.com

Wednesday, December 23rd, 2009

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Email Verification

Wednesday, December 23rd, 2009

In a continued effort to keep you updated with developments to the platform, we wanted to get in touch to inform you of an additional security measure being introduced to your site with effect from today.

Hr

Email Verification

As everybody in the industry knows, the fight against scammers is a constant battle. Not only do they muddy the database, they lower the experience of members on the site and reduce conversions from basic to full membership.

Here at WhiteLabelDating.com, we’ve decided to introduce email verification for new members joining your site. As soon as they go through the sign up process, an email will be sent to their inbox with a link which will verify their account.

We’re excited by this introduction and look forward to seeing an improvement in the quality of members in the database.

Hr

We’re Here To Help

Inline

The new verification process has been rolled out across the platform this morning. Should you have any questions, please don’t hesitate to contact your Partner Manager who will be happy to help.

We look forward to waving goodbye to the scammers and would love to get your feedback on any results that you see!

Kindest regards & happy holidays!

Mel Kirk
Social Media Manager
White Label Dating

Customer Support Team Update w/c 21st Dec

Monday, December 21st, 2009

Well its finally here, Christmas is in a few days time and we are still working hard to answer all our members ‘ queries through email, phone and support message. We are also offering Customer Care to all our members on Boxing Day to ensure that any questions can be dealt with as soon as possible to keep our members satisfied with the service we provide. We all had a great time at the Christmas Party last week and it gave everyone a chance to mingle with different members of staff which is always a great positive for social work events. As Christmas is on Fridaywe also wanted to take this opportunity to say Merry Christmas from all of us here at Support! We hope you have a lovely holiday and we are looking forward to seeing you again next week.

Query of the Week

With Christmas creeping up our members have been longing to find their perfect partner in time for the festive season, this means that they are asking us how they can get to know other members a bit better and how they should be doing this.

We do not stop members from sending each other contact details as long as this is within a private message, however we do not advise that any members hand out their contact details until they are 100% certain that they are communicating with someone that they trust.

For members within our general network we advise that they use the online chat facility as they will be able to have an instant conversation with other members online at that time.

To use this facility members will first need to click on the “Whos online” tab at the top of the page, you will then be presented with all members that are currently logged into their account. At the left of the page you will be able to change information such as age and location to change the results you are being presented with.

Once you have found a member that you would like to start a conversation with you will simply need to click on “Chat now” below the members photo and wait for them to accept your invitation.

We always remind members that in order to use this facility you will need to have the latest version of the adobe flashplayer installed on your computer, if this has not already been installed  they will need to visit www.adobe.com to download this program for free.

We do feel that this is a great way to communicate with one another as this is an instant feature and you do not need to wait hours or days for a response meaning that people can speed up the process of getting to know each other and hopefully hit it off.
We hope that with the use of our websites and of features like this, we help our members to find that special someone for the new year of 2010 :-)

Customer Satisfaction Rate

97.4%

Customer Feedback

We are pleased to report that in the past week we have had some great feedback from our members but we have chosen just two messages to share with you.

The first message is from Liz Maitland “singlebunny.co.uk“.

Liz: Just a note to say HOW BRILLIANT THE PHONE SUPPORT TEAM HAS BEEN DURING MY MEMBERSHIP:)
BRILLIANT KIND AMAZING WELL INFORMED AND SIMPLY LOVELY PEOPLE.
Thank you

We are very happy to hear that Rachel Young “datingbeginsatforty.co.uk” has found what she was looking for…here is what she wrote to our support team:

Rachel: I am now in a lovely position of having meet someone wonderful and things are going great.
Therefore, I would be very grateful if my membership could be cancelled. Thank you for all your help and for helping me find Mr Right.

Best wishes and seasons greetings to you all.

Kind regards
Rachel

More Christmas Party Shenanigans!

Monday, December 21st, 2009

As it’s the time for Christmas parties we thought we would carry on the theme from last week’s blog and give you a few more stats and figures about that all important office Christmas Party.
Many of you would have had yours by now but there are still a few looming in the pipeline for this week, so have a quick read of this and you can get a few ideas of things NOT to do after a few glasses of bubbly!

A survey of more than 1000 Brits found that “inappropriate behavior should be avoided at all cost in a bid to safeguard jobs and career prospects.” This is all well and said when sober but when you get a few drinks in you, somehow it seems the right thing to do to misbehave!?

According to the survey, 47% of people thought being sick in front of your boss is the worst thing you could do at the office party, followed closely by telling your boss what you really think of them. Never a good thing when you have to see them the next day and try to explain it was only the alcohol talking and you definitely didn’t mean what you said!

Four in 10 people thought drunkenly resigning was bad, and three in 10 thought photocopying a part of your body was a major no no! I mean you never know who may have kept a copy and could embarrass you with it the next morning.

WhiteLabelDating.com had our very own Christmas party on Thursday, it was a great night and of course we were all very well behaved :)

How Many Positions Can You Do?

Wednesday, December 16th, 2009

One of our partners has really had some fun with his site and has started a social media campaign to boost the already popular myfunbuddy.com.

Myfunbuddy.com has launched one of the funniest microsites we have seen in a long time……MyKarmaSautraBuddy.com.

It’s is an interactive site where the audience can get involved and see how many sexual positions they can do using two variable fun buddies! It involves choosing your “Mr Fun Buddy” out of three different possible guys, all shapes and sizes may we just add. Then picking your “Miss Fun Buddy” again you have a choice of shapes and sizes. Once you have chosen your Mr and Miss, simply choose a position and watch a very amusing video of the two fun buddies acting out (with undies on we should point out) the sex position chosen…or in some cases, and even more funny to watch, failing miserably! You really do need to check it out for yourself to get the full effect, MyKarmaSutraBuddy.com. You can also check out a funny video on YouTube.com of a few very amusing outtakes and clips of the making of the site.

MyKarmaSutraBuddy.com is one of the best forms of marketing we’ve seen from one of our partners. It’s perfect for viral and will be all over the internet in no time, it’s hard not to want to e-mail it over to your mates to have a giggle at once you have experienced it for yourself! As search marketing becomes more competitive, this kind of well executed social media campaign is well equipped to appeal to the right market.

Remember at our 2010 partner awards, we have a award for the best marketing campaign and MyKarmaSutraBuddy.com is just the sort of thing we are looking for and its definitely given the White Label Dating office a few giggles!!

mykarmasutra

Christmas Parties Have Never Been so Naughty!

Tuesday, December 15th, 2009

We have some recent facts and figures that we wanted to share with you in reference to that all important office Christmas party that is always so memorable!

According to a recent survey one in two brits have a fling at their office party. A shocking 47% of guys admitted that they “fancy a bit of someone from work” and 45% of women say they would quite happily risk their relationship to get up close and personal with a work colleague.

An even more scandalous stat was that 12% of people who took part in the survey said they would snog their boss in the hope of getting a promotion. There is no stopping these alcohol filled office lot!

Have you ever thought about pulling a sicky after that all famous Christmas party? Well be careful about pulling one this year… Christmas party sickies cost the economy a huge £216 million!! So watch out you don’t receive more than a bad hangover this year!

Customer Support Team Update w/c 14th Dec

Monday, December 14th, 2009

As the countdown for Christmas creeps closer and closer, we seem to be receiving lots of success stories! We really love to see our members pairing up and finding happiness, and we wish them all the best. There’s a buzz in the office this week, as we have our support team Christmas dinner at a local restaurant and even more excitingly, we have our office Christmas party on Thursday - we can’t wait to let our hair down and celebrate the year we have had.  Rest assured we will be back in on Friday morning to support our customers as normal!

Customer Satisfaction Rate

98.9%

Customer Query of the week

With Christmas fast approaching we have had many members asking us how they can stand out from other members and catch their perfect partners eye. As we mentioned last week, we have introduced some festive gifts so as well as sending out messages and updating profiles, we have been advising that our members send some gifts to get in the Christmas spirit.

Gifts that we have on offer for our general members include:

Cracker
Mistletoe
Santa hat
Snowball
Snowflake
Snowman
Star
Stocking
Bells
Xmas pud
Xmas tree

Gifts that we have for our Adult members include:

Mistletoe
Snowman
Santa Lingerie
Christmas thong
Stocking
Santa hat

All members on both networks will need to have purchased credits in order to make use of this feature, to do this they will need to click on “My Account” then “Credits” you will then be presented with a link that says “To Purchase Credits Click Here” they will need to click on the word “Here” to be taken through to the payments page.

Customer Feedback

Below is some good feedback from our members in the past week, we are pleased to hear that people are finding their perfect match in time for Christmas.

Our first message is from Nicky “Friends Of Yours”.

Nicky: Hello .. Could you be very kind and cancel my subscription please ? (I mean blank the whole thing) as I have now find a new partner through your site …
Thank you so much
Nicole Sandford

The second support message we would like to share with you is from Andrew “Senior Dating Agency”.

Andrew: Dear Support, please renew my contract from Wednesday. I am meeting some fantastic people on here.
Thank you very much.
Andrew.

Movember was a Hairy Success

Tuesday, December 8th, 2009

Well they did it, they completed their Movember challenge and with some great results!

We are very proud of our manly men who took part and submitted a Movember team to help raise funds for The Prostate Cancer Charity.

The group of dedicated WLD guys that took part raised a huge £947.90 for the charity and had some lovely looking and quite impressive moustaches! Needless to say they are all de - haired and fresh faced now!

Well done guys, really great job, and I have to say I think we will miss your hairy little faces!

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Here comes the Bride

Monday, December 7th, 2009

We were delighted to hear that one of our sites has helped someone find their perfect partner online.

A member of UKMatureDating.com kindly e-mailed our lovely support team to let us know that she had found someone on the over 50’s dating site and they are now getting married early next year!

We asked Pat if she would mind letting us into her journey and her experience. This is what she had to say about finding her perfect online partner:

“I had been on other dating sites before finding yours. As an older person, finding mature people is sometimes hard. But your site made it so easy. Although I was not able to do a full profile because I do not live over there, I was able to “wink” at a gentleman in Glenrothes Fife Scotland, and as the old saying goes one thing led to another. After months of e-mails and instant messaging,  Jim come over the “pond” in September and we spent a wonderful month getting to know each other better. When he went back we both realized just how much we meant to each other. Jim will be coming back in January and on the 30th of January we are going to be married here. Once things settle down and I am able to move to Scotland, we will have a full Scottish wedding there.

Thanks again for having a Mature Dating site….there are a lot of us mature adults out there just waiting to find that right person. Pat”

We wish Pat and Jim all the best for the future and hope to see some of the wedding snaps!

It’s really great to hear such success stories as this one, they helps us to become even more determined to carry on building up the love empire. Together we really can make people’s dreams come true.